The Little Big Book
Avis needed a roadshow giveaway for their two brands Avis and Budget. So we put our brains to good use and came up with a tiny perfect-bound pocket book featuring iconic locations around the world. Places that offers highly scenic views on the way there, and an unforgettable experience that you want to share with friends and colleagues. The book used a Scodix print on the cover to make it stand out and add that all important texture.